The entertainment industry is abuzz thanks to the launch of next-gen immersive technologies such as the Apple Vision Pro and recently announced Meta Quest Pro 2. Talk is now naturally gravitating ...

Last week, Amazon announced it was integrating AI into a number of products—including smart glasses, smart home systems, and its voice assistant, Alexa—that help users navigate the world. This week, ...

The use of immersive technologies in physical locations tends to be limited to some three-dimensional, sometimes holographic, visuals and advanced sound technologies. Only some dedicated venues ...

Immersive virtual reality could open up a whole new world for people with intellectual disability, enabling them to learn practical life skills much faster without relying on caregivers, according to ...

To many consumers, the metaverse seems like a far-off fantasy. To many brands, however, it’s already here. Companies that anticipated dramatic transformation sparked by the metaverse are investing in ...

At first glance, the metaverse may seem like a collection of immersive digital environments that only gamers and gaming companies can benefit from. However, this cannot be further from the truth.

As more creators move their work online, ExhVerse officially launches a free online art gallery platform purpose-built for immersive virtual exhibitions. ExhVerse empowers artists, curators, and ...

For the past year, I have been in conversation with architects and designers who are involved in the creation of immersive environments. They see themselves as naturally responsible for leading the ...

Food sensory judgements – taste, texture, and aroma perception – can be influenced by the surrounding environment, and virtual reality (VR) technology can be an effective and affordable way of ...