Franz Aman is SVP strategy and operations for Informatica. Prior to Informatica, he was the Chief Marketing Officer at SGI and held marketing leadership roles at SAP ...

Kerry Gross, director of research intelligence at American Banker, moderated a panel with Brianna Elsass, head of U.S. digital servicing at BMO; Erin Holloway, executive industry advisor at SAP; and ...

Fresh food and meal kit delivery company HelloFresh has become an avid user of machine learning to improve its customers' experience. It had built up a substantial set of machine learning and ...

Most conversations around personas happen with the marketing or product teams. These groups use personas to define typical customers by their demographics, likes, values, backgrounds, goals, ...

In the U.S., ecommerce spending is estimated to reach $1.7 trillion by 2027 – representing over 20% of overall retail sales. Additionally, global ecommerce spending could surpass $7 trillion as early ...

LISBON, Portugal, March 17, 2025 /PRNewswire/ - DXC Technology (NYSE: DXC), a leading Fortune 500 global technology services provider, has been selected by Parfois Group, a leading Portuguese fashion ...

Privacy-first practices. Embrace privacy-first data strategies to build trust and adapt to evolving regulations like GDPR and CCPA. AI-driven insights. Use AI and ...

As markets get more crowded and competition rises, businesses need to take extra measures to set themselves apart. Technology has made it easy to achieve this by making every customer interaction ...

The evolution of digital experiences over the years has made it vital for businesses to refine their digital communications and deliver a seamless experience. With 72% of customer interactions now ...

Leading supermarket retailer Coles has been pioneering the use of AI technology with a visionary approach for nearly a decade. Its AI journey, which started with an ambition to transform operations, ...

Businesses need to decrease customer effort if they want to improve the perception of their brand, and better search and AI experiences can help, according to a new report. The “2025 Coveo Customer ...

Crowdsourced data is critical for operators for a number of reasons, especially in the context of improving customer ...